Released on: February 27, 2008, 8:49 am

Press Release Author: Christine Jacquez / Tribute Funerals.com

Industry: Consumer Services

Press Release Summary: Your Choices Are Limited & Pre Determined By The Funeral
Home.

Press Release Body: The funeral industry is one of the last frontiers when it comes
to competition. Funeral Homes and Funeral Directors are in complete control of the
products that you see in the funeral home.

The fact is, most funeral homes will form alliances with vendors of caskets and
urns in exchange for FREE showrooms and in many cases, volume discounts if the
funeral home agrees to exclusively display the vendors specific brand of products.

Most consumers will enter the funeral home ONLY after experiencing loss and feel
that they are under strict time lines to choose products and services. In most
cases, consumers will be directed into the showroom to select a casket or an urn
for their loved one.

The problem with this is, consumers are not seeing all their options. The fact that
most consumers can not name a brand of casket, they really have no idea what they
are buying and what they can get for the same or less money.

The truth of the matter is that products can play a very important role in the
funeral process. The funeral home will often use the word \"Personalization\" which
helps aid in the healing process for grieving family members.

The funeral home will usually encourage the family members to bring personal items
to the funeral home to be used as props to personalize the service or maybe have a
ceremony conducted at a favorite spot of the deceased.

Custom products or theme services are really what families should be choosing for
personalization. The problem is the funeral home enjoys a 300% to 500% profit
margin on the traditional casket from the vendor which whom their allaigned which
with the same amount of profit on a custom casket makes the custom product
unaffordable for the average consumer.

Consumers do have a choice in the matter. The Federal Trade Commissions Consumer
Funeral Laws, more commonly known as \"The Funeral Rule\" is in place to off set
these alliances. Custom caskets from Tribute Funerals.com will cost the same or
less then most traditional caskets found in the funeral home.

Consumers can purchase products from third party dealers and have them delivered
directly to the funeral home. Even with delivery, custom products will be relatively
close in price.

Web Site: http://www.tributefunerals.com

Contact Details: Christine Jacquez
Tribute Funerals Dot Com
3691 Sardinia Ave
North Port Fl.34286
1-866-920-1619 Toll Free
sales@tributefunerals.com